The Ultimate Road Trip Companion
Finally, a set of wheels that goes room, room! The Super 8 ROADM8 fully embodies the sleek, new, modern look and feel of our rooms. Complete with coffee maker, mini-fridge, touch-screen entertainment and more, our fully customized concept car unlocks the possibilities of the open road.
Finally, a set of wheels that goes room, room! The Super 8 ROADM8 fully embodies the sleek, new, modern look and feel of our rooms. Complete with coffee maker, mini-fridge, touch-screen entertainment and more, our fully customized concept car unlocks the possibilities of the open road.
auction
ROADM8 Rolls On
From highway to driveway
We’re excited to continue supporting active and retired military members, veterans, and their families. We’ve auctioned off our ROADM8 concept car and donated all gross proceeds to Fisher House Foundation, which provides a "home away from home" for families of patients receiving medical care at major military and VA medical centers.
Photos
Custom fabrics feature the same look and feel as our bedding and curtains.
Unique hood artwork mimics our rooms’ black-and-white headboard art.
Stylish wood accents mirror our sleek room furnishings.
A built-in coffee maker ensures a freshly brewed cup for instant refueling.
in the News
USA TODAY
“The entire vehicle is designed to reflect that Super 8 is moving from being a basic roadside chain to having a sleek, modern look.”
ROADSHOW BY CNET
“Super 8 ROADM8 concept is a rolling hotel room…minus perhaps some soap and shampoo.”
THE SAN DIEGO UNION-TRIBUNE
“The cleverly accessorized four-door Jeep Wrangler is to help promote the brand’s $100 million hotel-room renovations.”
CAR AND DRIVER
“In the quest to highlight the brand’s new image, Super 8 threw the entire economy enchilada at what it’s calling the ROADM8, a JK-spec Jeep Wrangler Unlimited slathered in yellow and red.”
SUPER SURPRISES
The key fob is a nod to our Route 12 roots, where the first Super 8 opened.
We’ll see you on the road with hotels conveniently located off major highways across the U.S.
Our special serial tag honors Super 8’s brand founder, Ron Rivett, and the year he established the brand in 1973.
CONNECT WITH US
Stay up to speed with @Super8 and #ROADM8 on social media.